Distinctive Branding (That's Truly Yours)
Building a great brand is far more than having a pretty logo, using an aesthetically pleasing color scheme or having an attractive website. It's about creating a "personality for your practice, an experience for your patients and building a brick wall from your competitors."
At Premier Physician Marketing, we specialize in branding you. Too many physicians inadvertently allow themselves to be marketed as medical commodities. Their branding is inconspicuous, boring and stock photo-filled, even perhaps worse, their branding isn't even physician-centric — It's technology-centric. You may pride yourself on your ability to offer patients CoolSculpting or Ultherapy — but so do the 30 other cosmetic physicians in your market.
To elevate your practice, to dominate your market, to move away from being viewed as an inter-changeable medical commodity, your branding has to look and feel different from any of your competitors. It has to carve a position in the marketplace that is uniquely yours and would be difficult, if not impossible, to replicate.
At Premier Physician Marketing, you will receive the most comprehensive, creative and innovative branding services available. We offer the following:
- Competitor research;
- Clinical branding strategy;
- Full design services — logo, tagline, website, marketing collateral & patient experience;
- Branding styleguide. We create your brand, then pull together a styleguide that you can hand to any third party when creating your marketing, to ensure your brand looks consistent across every form of media. Don't be a victim of "Frankenstein Marketing" that is piece-mealed together, looks inconsistent or "schizophrenic" and costs you the trust of prospective patients; and,
- Celebrity branding marketing tools for you and your practice.